Every conversation.Connected.
Wasl gives businesses one AI layer for customer conversations — across WhatsApp, Instagram, web, and the systems behind them.
A conversation, end to end
A customer just sends a message.
No app to download, no form to fill. They reach out the way they always do.
Wasl understands what they want.
It reads intent, asks the right follow-up, and keeps the conversation natural.
Then it actually does the work.
Wasl checks the reservation system, confirms availability, and books the table.
The customer gets a real answer.
Seconds, not hours — and every step happened inside one conversation.
Al Nakheel · Bistro
online
The difference
Not just answers.
Actions.
Wasl connects conversations to the systems that actually run your business — reading what it needs, doing the work, and answering in real time.
Omnichannel
Customers don't think in channels.
Neither should your business.
Give customers one consistent experience wherever they reach out. Every channel lands in the same intelligence layer.
Can I change my reservation?
Is this available in black?
Which branch has this in stock?
Human handoff
AI when it should.
Human when it matters.
Your team stays in control. Take over any conversation instantly, and hand it back to Wasl when you're ready.
Khalid Al-Otaibi
WhatsApp · returning customer
AI summary
Customer reports being charged twice on order #4471. Wasl confirmed a duplicate authorization and recommends a refund.
Language
Speaks like your customers do.
Arabic. English. Saudi dialect. Even both in the same sentence. Wasl follows the conversation wherever it goes.
Lumi · Beauty Lounge
online
Control center
One place for every conversation.
Your whole team sees what Wasl is doing — and steps in the moment they're needed.
Inbox
12 openLayla Al-Harbi
WhatsApp · opened 2m ago
Requested a table for 4 tonight. Wasl checked availability and booked 8:30 PM.
Actions performed
Analytics
Every conversation becomes a number you can act on
Wasl turns each chat into structured signal — resolution rates, response times, revenue influenced, and the questions your customers keep asking.
Conversations resolved without a human
Average first response time
Lift in completed orders
Always-on coverage, every channel
The shift
From drowning in messages to running on autopilot
- Customers wait hours for a reply
- Agents copy-paste the same answers all day
- Orders and bookings get lost in DMs
- No record of what was promised to whom
- Nights and weekends go unanswered
- Instant, accurate replies in seconds
- AI handles the repetitive 90%, humans handle the rest
- Orders and bookings completed inside the chat
- Every conversation logged, searchable, measurable
- Always on — 24/7, every channel, every language
Use cases
Built for the businesses people message every day
Turn DMs into checkouts
Answer product questions, check live stock, and close the sale without leaving the chat.
- Avg. resolution
- under 1 min
- Handled by AI
- 9 in 10
Connected
Plugs into the systems you already run on
Wasl sits in the middle of your stack — reading and writing to the tools that run your business, so a conversation can actually change something.
How it works
Live in days, not quarters
Connect your channels
Link WhatsApp, Instagram, and your website — plus the systems behind them — in a few clicks.
Teach it your business
Wasl learns your products, policies, hours, and tone from what you already have. No scripting required.
Go live in days
Turn it on for one channel or all of them. Watch it resolve, book, and sell — with humans on standby.
Trust & security
Enterprise-grade, without the enterprise friction
Your data stays yours
Conversations and customer records are encrypted in transit and at rest. Wasl never trains public models on your data.
Guardrails by design
Wasl only acts within the tools and permissions you grant it. Sensitive actions can require confirmation or a human.
Every action logged
A complete, searchable audit trail of what was said, decided, and done — for every conversation, on every channel.
Built for the region
Hosted with data residency options for the Kingdom, aligned with local expectations for privacy and compliance.
Built in Riyadh
Saudi-first, not translated
Most AI tools treat Arabic as an afterthought. Wasl was built here, for the way business is done here — in the language, rhythm, and context your customers expect.
Fluent in dialect
Understands Saudi and Gulf Arabic the way customers actually type it — not just formal Arabic.
Bilingual by default
Switches between Arabic and English mid-conversation, matching whatever the customer uses.
Local context
Prayer times, weekends, holidays, and business norms are built in, not bolted on.
Data in the Kingdom
Residency options that keep your customer data where it belongs.
Every conversation, finally connected
See how Wasl handles your real conversations — across every channel, in every language your customers speak.
No credit card. Live in days. Arabic & English out of the box.